What it is: A gentle, mild cleanser that provides just enough daily moisture for your hair.Who it's for: All hair types.What it does: This ultra-mild shampoo gently cleanses and moisturizes while adding shine to hair. Avocado oil moisturizes while nettle extract works as a natural astringent. How to use: Work a quarter-sized amount or more into wet hair. Lather well, then rinse thoroughly. Follow with conditioner. Paraben-free; phthalate-free; mineral oil-free; formaldehyde-free Cruelty-free Made in the USA